About Us

Our stories…

Established in 2009, Salon Identity has quickly become one of the top salons in Port Saint Lucie. Owner Denise utilized over 28 years of knowledge and expertise in the beauty industry and created an incredible environment of top-notch services with one of the most professional and experienced staffs in the area. To ensure a level of perfection and professionalism, Denise took the salon to the next level by establishing an Associate Training Program with her accomplished team. When visiting Salon Identity you will witness them training our next generation of stylists. The entire staff is constantly improving their skills though continuing education and keeping up with the newest industry trends. Located in Tradition, one of the area’s most well known and convenient shopping and dining areas in the heart of Port Saint Lucie, Salon Identity has quickly become a staple for image in the community. With over 100 years of combined experience, our staff is well versed in all types of hair services. Each stylist offers incredible talent, a devotion to the artistry that creates beautiful hair and a level of professionalism beyond expectations.

We welcome you to our salon, and look forward to making you look and feel beautiful.

Denise
Gardner

Owner, Master Hairstylist

With over 36 years in the industry, Denise started as a barber and then found her passion styling women’s hair. After years of working for others, Denise decided it was time to create a salon where she could fulfill her passion of helping her clients look and feel beautiful

Jo Ann

Master Hairstylist

Jo Ann is a top stylist in the business and her creativity with hair is second to none. A master colorist with Goldwell, she has tremendous experience in all aspects of coloring and color correction and has also worked with Redkin, Pravana, Paul Mitchell,just to name a few. She is well versed in all chemical hair services, as well as a precision cutter in all hair types. Her knowledge and expertise make her a welcome asset to Salon Identity.

Lasta

Hairstylist

“Ever since I was a young Girl I loved doing Hair and wanted to be a Stylist.My goal is to help people feel beautiful and great about themselves! I have a great passion for what I do as a cosmetologist”. Lasta Fields graduated from Cosmetology School at the Indian River State college in Ft. Pierce FL in 2012

Megan

Hairstylist

Introducing Megan! She has been a stylist for 13 years starting her career in Connecticut and recently moving to Florida. Megan has a passion for creative cutting and coloring techniques. She is efficient in color and cutting men, women and children. Her talent and versatility will guarantee satisfaction. While attending stylist education classes through out the year, she guarantees to keep you up to date on all the latest trends.

Evelin

Hairstylist

Hairstylist, esthetician and make-up artist, Evelin, loves all things beauty. But her heart and soul is hair! Creating all kinds of beautiful colors, highlights, haircuts and styling, hair extensions, hair painting, and specializes in blondes in the salon. Seeing her quests gain confidence, feel their best and leave feeling beautiful is her most favorite thing about being a hairstylist.

Charlene

Hairstylist

My name is Charlene and I’ve been working in the beauty industry for over 15 years.
I am a passionate about all things beauty. I love blonding services and extensions. I also enjoy finding a cut and style that best suits each individual client. While working in this industry, it’s given me the opportunity to meet and connect with so many amazing people, and I have loved having the opportunity to make them all feel beautiful.

Sahrina

Hairstylist

My name is Sahrina. I was born and raised in Florida. I became a licensed cosmetologist in 2019 after graduating from IRSC. I have a passion for long hair, balayage, perms, extensions, Brazilian blowouts, highlighting and blondes. I am certified in tape-in and I-tip hair extensions. I’m a Tradition resident an mom of 5 children . On my days off I love to spend time with my family.

Kayla M.

Hairstylist

I’ve always had an infinity for all things hair. I feel very blessed with how my work can completely change not just how people look, but also how they feel about themselves. I am a certified extension artist with a love for creating color and blonding. I constantly work on improving my skills through learning new techniques and staying up-to-date with current trends. I look forward to achieving your hair dreams together!

Jessica

Salon Coordinator